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Shop the Look: The Fast Track From Image to Cart

Convert every search into a purchase with our cutting-edge visual search technology. Transform how your customers discover products and create a more engaging retail experience through intuitive, image-powered shopping.

Shop the Look transforms inspiration into action by turning everyday moments, such as street style looks, magazine photos, and social media posts, into instant shopping opportunities. Instead of searching by keywords, users simply show what they love, and the system takes care of the rest. Advanced image recognition technology instantly identifies and sources similar items, transforming any picture into a personalized shopping catalog.

By introducing Shop the Look, businesses can capture purchase intent at its strongest point – when customers are visually engaged and emotionally invested in a look. This approach drives higher conversion rates and delivers a modern, intuitive shopping experience that feels natural and effortless.

Why you should try it

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Ease of use

The solution is designed for simplicity – shoppers only need to upload a picture or snap a photo of any outfit to receive product recommendations. The interface is intuitive and mobile-friendly, making fashion discovery seamless and enjoyable even for non-technical users.

Real-time recommendations

The system can automatically detect multiple items in a single photo – like a sweater, jeans, and shoes – and instantly find similar alternatives for each. Users receive suggestions across identified categories, enabling them to recreate the full look.

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Robust tech foundation

Powered by Google Gemini models and Astra DB, the architecture prioritizes scalability, speed, and precision. The process begins with Gemini Pro Vision interpreting the image and generating a description of the clothing items it detects. This description is then vectorized by the Google Vertex embedding model, transforming it into a high-dimensional representation. The data is then inserted into Astra DB, a serverless, distributed database optimized for real-time vector search, enabling fast and accurate product recommendations at scale.

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man with clothes

How it can help your business

Increased order value

By recognizing multiple items in a single picture, the solution encourages users to discover and purchase complete outfits rather than individual pieces. This holistic, image-driven experience promotes cross-selling and bundling, resulting in a larger shopping cart and higher average order value.

Better conversion

Shop the Look eliminates guesswork and shortens the path from inspiration to purchase. Customers can find exactly what they’re looking for, and businesses benefit from higher engagement, faster decision-making, and increased conversion rates driven by a more intuitive and efficient shopping experience.

Memorable customer experience

Turning style inspiration into real-time product matches, the solution delivers a fun, interactive experience that feels both innovative and engaging. It enhances customer satisfaction and increases the likelihood of social sharing, which helps expand organic reach and boost brand visibility.

Lower acquisition costs

Improved organic discovery through visual search allows products to be found without relying on paid advertising or keyword-based navigation. This reduces reliance on costly marketing channels, helps to lower customer acquisition costs, and increases traffic.

Schedule your visual search demo

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    Neontri manager

    Radosław Grębski

    TECHNOLOGY DIRECTOR

    radoslaw.grebski@neontri.com