More and more interconnected devices
In the coming years, we will be using more and more interconnected devices. Consider the growth of the whole IoT industry or the accelerating development of smart cities. Most of those devices don't exist today, even in the minds of engineers. We may not know what those future devices will do or how they will operate. We can be certain, though, that we’ll have to confirm our identity and conduct a payment to use them.
Limitations of NFC technology
Contactless NFC payments are arguably the most convenient and popular way to pay today. Unfortunately, the POS infrastructure replacement cost is a major roadblock against contactless payments becoming a global standard. Another problem is still low market penetration of high-end smartphones equipped with NFC antennas.
Jiffee use cases
We can make any device accept payments
By using Bluetooth instead of NFC, Jiffee can be easily implemented on a massive scale without a costly infrastructure upgrade. No need for high penetration of the most advanced smartphones and contactless POS terminals - Jiffee offers easy access to Apple-Pay-like “tap & pay” payments or convenient mobile authentication tools.
Real-time personalized marketing
Jiffee lets you combine your loyalty system and payments into a single, powerful marketing tool. You can send personalized ads within 10 seconds of undivided attention during every transaction. Even if a customer isn’t physically in the store, our application can still maintain two-way active communication.
Authorization, authentication, and access control
Jiffee can be also used in a number of cases to confirm your identity with a mobile phone. You can enter a concert or stadium with a mobile ticket or check in to your hotel room. With Jiffee, passing the barrier gates on motorways or parking lots can be much easier. Wherever you use a plastic card today, tomorrow you can implement a solution based on Jiffee.
Jiffee won Finovate Fall 2017